LENNY KRAVITZ GOES WIRELESS WITH SHURE AXIENT®
Throughout his career, Lenny Kravitz has always insisted on accuracy in his guitar tone. “He works hard on getting everything just right, especially his guitar,” says Alex Alvarez, Lenny’s guitar tech of 23 years. “He’s just insistent on his sound, which is why he never went wireless. Every time we would demo something, it would never meet his expectations.”
SHURE WIRELESS TECHNOLOGY SELECTED FOR HOCKEY NIGHT IN CANADA
The announcement that Rogers Sportsnet had won the Canadian broadcast rights to NHL hockey, including the venerable Hockey Night in Canada, sent shock waves through the broadcast industry. With the nation’s eyes upon them, Sportsnet knew they had no room for error in delivering exceptional hockey programming right from the start.
SHURE AXIENT®WIRELESS SHINES ON CHINESE IDOL
Shure Axient Performs Flawlessly on the Reality Singing Show Chinese Idol
Chinese Idol is a singing competition program and incredibly successful reality television program. Jointly presented by Dragon TV and the producer of American Idol, it is hosted by four megastars namely Coco Lee, Han Hong, Huang Xiaoming and Wang Weizhong. The success of this program relies on quality wireless sound for the judges, audience and viewers at home. Shanghai Loud Noise Cultural Communication Co. Ltd chose to adopt Shure Axient® Wireless Management Network and UHF-R™ Wireless microphone wireless systems to meet this extraordinarily high demand and achieve the perfect sound.
SHURE AXIENT® WIRELESS SELECTED FOR ROYAL BROADCAST
Shure Axient Used to Broadcast the Crowning of the Netherlands’ New King
Airing in a continuous loop on televisions worldwide, was the crowning of the Netherlands’ new king. This event enabled R.F. Transmission to showcase its latest acquisitions in wireless technology and technical developments.
According to team members at R.F. Transmission, Shure’s new Axient wireless system was a logical choice, thanks to its unique frequency diversity feature, which simultaneously transmits on two separate frequencies to ensure seamless, uninterrupted audio, as well as, it’s totally transparent sound quality. Axient is considered a user-friendly solution by experts in the field and provided peace of mind for the sound engineers behind the faders.
SHURE AXIENT® DELIVERS FLAWLESS WIRELESS TO FIFA CONFEDERATIONS CUP
The 2013 FIFA Confederations Cup took place in Brazil, matching top football teams from around the globe. The event was staged by FIFA, the international football federation, in the host country for the following year’s World Cup. The Confederations Cup brings together the world’s top eight teams, one from each of FIFA’s six geographical confederations, plus the host nation and reigning world champions. Each match was broadcast live to a global audience.
SHURE AXIENT® ROCKS LONDON’S WIRELESS (MUSIC) FESTIVAL
Axient Used at London’s 2013 WirelessFestival
Shure Distribution UK (SDUK) supplied 12 channels of Axient, Shure's flagship RF microphone system, and 18 channels of PSM1000 in-ear monitoring to PA and sound services company Britannia Row Productions for use at Live Nation's recent WirelessFestival. This year, the Wireless Festival, featured acts including Jay Z, Justin Timberlake, Snoop Dogg, Nas, will.i.am, Calvin Harris, Tinie Tempah and A Tribe Called Quest at London's Queen Elizabeth Olympic Park.
MAJOR SOUTH KOREAN BROADCAST COMPANY RELIES ON SHURE AXIENT® WIRELESS
42 Wireless Channel Installation Supports Live Broadcast in Crowded RF Environment
Broadcasters today are challenged by RF-intensive production environments where there is little room for error. This is particularly the case for SBS Medianet, a television broadcaster located in Digital Media City, a business complex in Seoul jam-packed with broadcasting stations and media companies. SBS Medianet recently selected Axient® Wireless to combat its crowded RF space and keep broadcasts running smoothly.
SHURE AXIENT® BRINGS A FUTURE-PROOF WIRELESS SOLUTION TO DUBLIN'S NATIONAL CONCERT HALL
The Challenge: To ensure the continuation of successful performances at Ireland’s National Concert Hall, with a spectrum efficient Wireless Solution
Since the RF spectrum re-allocation was proposed roughly 10 years ago, countless venues have had to re-think their radio microphones. The NCH in Ireland is certainly no exception and as the nation’s most prestigious venue for classical music concerts, it was critical that any changes were able to meet the high standards needed to stay ahead of the competition.
SHURE AXIENT® WIRELESS POWERS GLOBAL CORPORATE EVENT IN INDIA
Axient Delivers Interference-Free Audio to 800 Top-Performing Sales Associates
Kicking off the new year, event agency Eventisimo, with the help of audiovisual equipment rental company, Reynolds Sound & Lighting Services coordinated and produced a global sales meeting in Goa, India for international cosmetic company, Oriflame Cosmetics S.A. The event, which brought together approximately 800 attendees from more than 60 countries, relied on the Shure Axient® Wireless Management Network to ensure trouble-free operation with automatic interference detection and avoidance.
SHURE AXIENT® WIRELESS STARS AT JAVA JAZZ FESTIVAL
Revolutionary microphones from Shure and the company’s award-winning Axient® Wireless Management Network were among the stars of this year’s Jakarta International Java Jazz Festival in Jakarta, Indonesia. The Java Jazz Festival is now one of the world’s biggest music festivals, attracting more than 100,000 visitors from across the globe. The Axient Wireless System, which was recently honored by the TEC Foundation for Outstanding Technical Achievement, was used in the main concert hall by the headline acts. Axient’s highly advanced planning, setup and control capabilities allow for interference-free audio even in the most challenging operating environments.
SHURE AXIENT® WIRELESS SUPPORTS CRITICALLY ACCLAIMED STAGE PLAY IN BEIJING
The performance of the new-media stage play “The End of Love Generation" recently won great acclaim in Beijing, China. The play was directed by the renowned director Joe Lau, starred in by the well-known actress Cecilia Yip, and supported by a stellar cast including Tan Kai, Angel Tong, Yu Mingxuan, as well as, singer Li Xiaoyun. The play, which took place at Beijing’s Century Theatre, featured a combination of multimedia elements and traditional theatrical methods that allowed the audience to feel as though they were part of the cast. Shure Axient® Wireless Management Network, used for the first time in a theatrical play in Asia, also gave an extraordinary performance. Its consistent and outstanding sound quality perfectly complemented the play.
SHURE AXIENT® SELECTED AS THE WIRELESS WORKHORSE FOR SINGAPORE'S ICONIC NEW LANDMARK: THE STAR PERFORMING ARTS CENTRE
Developed in partnership with Rock Productions Pte Ltd,The Star Performing Arts Centre (The Star PAC) cast Shure Axient® and ULX-D™ systems to create a flexible and reliable wireless environment across Singapore’s new state-of-the-art performing arts venue, which features a collection of performance and event spaces. In collaboration with Singapore distributor Electronics & Engineering (E&E) along with consultant Artec, the Shure Asia team supported one of the largest adoptions of Axient and ULX-D systems in the region, which also boasts UHF-R® and PSM® systems to collectively offer up to 124 wireless channels facility-wide. Ultimately, the large-scale Shure audio configuration is designed to overcome the venue’s diverse production needs—from a multi-purpose hall and indoor performance theatre to breakout function rooms, an outdoor amphitheatre and rooftop reception area.
SHURE AXIENT® WIRELESS TAKES CENTER STAGE AT THE GLOBAL INDIAN MUSIC AWARDS
The 3rd Chevrolet Star Global Indian Music Awards (GiMA) attracted world-class artists who gathered at Yash Raj Studios in Mumbai to recognize more than 20 winners in both the Film and Non-Film categories. A pillar now synonymous with the Indian music fraternity, the GiMA 2012 program was broadcast by the Star TV Network and reached viewers in India, the Middle East, South America, the U.K., and the U.S. Selected as the wireless microphone manufacturer of choice, Shure Axient® powered the audio behind all artists stepping onto this year’s elite stage.
SHURE AXIENT® WIRELESS DRIVES AUDIO FOR VOLKSWAGEN AT INTERNATIONAL AUTO SHOWS
Axient Systems Deliver Secure Wireless Transmission and Interference-Free Performance Across Large-Scale Exhibitions in Beijing and Paris
The new Shure Axient® wireless system proved to be the high-performance wireless engine behind Volkswagen’s 2012 trade show presence. Axient provided flawless audio for the mass of attendees across the exhibit floors at the 2012 Beijing International Automobile Exhibition and the 2012 Paris Motor Show. Volkswagen contracted Swiss rental company Winkler Multi Media Events to manage any potential interference issues posed by the challenging spectrum environments at the shows.
RF EXPERTS AT SOUNDTRONICS EMBRACE SHURE AXIENT® WIRELESS
Axient’s Innovative Features and Sound Quality Thrive in the High-Pressure World of Live Broadcast and Stage Events
In today’s environment of RF-intensive production, there is no room for error in system design, frequency coordination, and deployment. Major entertainment productions such as live award shows are especially challenging. Companies like Soundtronics Wireless® specialize in delivering flawless wireless performance in high-profile live event and broadcast situations. In this no-holds-barred quest for perfection, Soundtronics has adopted the Axient® Wireless Management Network as a key tool.
SHURE AXIENT® WIRELESS ANCHORS OPENING AND CLOSING CEREMONIES IN LONDON
New Axient Systems’ Advanced Wireless Technology Proves Its Worth in Stratford
Shure's new Axient wireless microphones were widely used by a galaxy of headline stars at the Opening and Closing Ceremonies during London's sporting summer. Working together with the UK-based company Delta Sound, Antipodean audio systems supply specialists Norwest favored Shure from early on in the systems’ design process for the event. The games this summer marked Axient’s debut at an Olympic Ceremony.
SHURE AXIENT® ANSWERS CALL FROM BRUCE SPRINGSTEEN'S WRECKING BALL TOUR
Axient® & PSM® 1000 Solve RF Issues in Both Europe and North America
In his first global tour since the tragic loss of sax man Clarence Clemons, Bruce Springsteen went big. With 18 musicians on stage, the Wrecking Ball tour has traveled from America to Europe and back, delivering Bruce’s trademark musical and emotional intensity to packed houses. The tour is being mixed by engineer John Cooper on a sound system supplied by the Las Vegas office of Solotech.
TELEVISA ADOPTS SHURE AXIENT® WIRELESS IN CHAPULTEPEC STUDIOS
Mexico's Largest Broadcaster Sees Shure Wireless as Solution to Frequency Crowding
The primary benefit of Shure’s new Axient® wireless system is its unique ability to detect and avoid interference, making the system a natural fit for live broadcast. Recently, Televisa, the largest television producer in Mexico, selected Axient for use in its key Chapultepec production facility.
TONY AWARDS TELECAST RELIES ON SHURE AXIENT®
The 66th Annual Tony Awards, broadcast on CBS from New York’s famed Beacon Theatre, was well received for its flawless delivery of live performances. Firehouse Productions of Red Hook, NY, provided the backline equipment and expertise, and virtually every stage microphone was a Shure wireless microphone.
SHURE AXIENT® WIRELESS DOMINATES VIVE LATINO
Vive Latino is Mexico’s biggest music festival. It is a three-day event that usually features 100 bands on multiple stages at Foro Sol, a large stadium in Mexico City. This year’s festival lineup included a wide range of talent, such as Café Tacuba, Molotov, ZOÉ, Foster the People, and Fatboy Slim. To ensure flawless audio, festival coordinators relied heavily on the Axient® Wireless System and the PSM® 1000 and PSM 900 personal monitor systems.
ACM AWARDS MIXERS SING THE PRAISES OF SHURE AXIENT® WIRELESS
Shure Axient® Shines on ACM Awards Broadcast
The 47th Annual Academy of Country Music Awards (ACMA) show was broadcast live from Las Vegas on CBS. Hosted by country greats Reba McEntire and Blake Shelton, the show boasted two venues and a dazzling array of 24 musical performances, most of which involved Shure wireless systems.
KENNY CHESNEY MOVES TO SHURE AXIENT® WITH KSM9/HS FOR STADIUM TOUR
Axient® and PSM® 1000 Combine For Flawless Wireless Performance
With a large, loyal fan base and a long history of spectacular performances, country icon Kenny Chesney is on the road again, teaming up with Tim McGraw on one of the biggest draws of the 2012 touring season. Audio for the tour is being handled by Nashville-based Morris Light & Sound, with VP of Audio John Mills hitting the road as systems engineer/audio crew chief.
SHURE AXIENT® DRIVES WIRELESS AUDIO AT THE 2012 DETROIT AUTO SHOW
On Stage Audio Relies On Shure Axient®, PSM®1000 Wireless Systems
The North American International Auto Show (NAIAS), held at Detroit’s Cobo Center, is the crown jewel of car exhibitions. This year’s edition featured the debuts of 53 new models, plus a wide range of concept cars and special events. The stakes are highest at the show’s all-important press conferences, so the event producers call in trusted providers like On Stage Audio (OSA), Creative Technologies, Digital Black, and Eighth Day Sound to ensure that everything goes smoothly.
SHURE AXIENT® WIRELESS ON STAGE AT THE 46th MONTREUX JAZZ FESTIVAL
Innovative technologies combine smooth RF performance with stellar audio quality
This year’s Montreux Jazz Festival welcomed various high-class artists and bands performing on 15 different stages at the same time. For the 19th year in a row, Shure was selected as the Official Technical Partner for Microphones and Wireless Systems. In total, over 1400 Shure products were used, including 20 PSM®1000 personal monitor systems, 50 channels of UHF-R®, and 16 channels of Axient® wireless. Throughout the festival, the Axient Wireless System was used on the main stage in the Auditorium Stravinski to ensure stable RF transmission while providing reliable frequency management in an extremely demanding environment. All 16 channels of Axient were also used for the “Freak Out Party” on July 13, where Chic, Mark Ronson, Groove Armada, The Tavares, and Ultra Naté performed, amongst others.